Job Title

Sr. Manager- Digital Marketing

Job Responsibilities

  • Plan and execute Website /Online initiatives, SEO/SEM, all forms of communications such as emails, blogging, and display advertising campaigns.
  • Implement innovative social media campaigns across social media platforms like Facebook, Twitter, YouTube, LinkedIn, WhatsApp, Google +, blogging-based platforms, etc. 
  • Drive Mobile marketing strategy & plan as well as Social Media Strategy & Plan. 
  • Optimize search campaigns regularly for maximizing the output - keyword optimization, ad copy optimization, campaign optimization, landing page optimization. 
  • Collaborate with internal teams to create landing pages and optimize user experience. 
  • Managing and optimizing bids for PPC campaigns. 
  • In-depth knowledge of Ad Platforms: AdWords, Facebook Ads, Keyword Planner etc. 
  • Analyze Clicks and track Conversions, for ad expenses and ROI. 
  • Design, build and maintain social media presence amongst the targeted users by closely working with agency. 
  • Continually monitor & evaluate effectiveness of the marketing activities undertaken in a dynamic market place and subsequently adapt plans. 
  • Continuously work towards optimization of spends and performance based on the insights. 
  • Conduct Qualitative and quantitative analysis data generated from internal and external sources for decision making process on a regular basis CTQ - (Critical to Quality) 

Skill Requirement

  • Past Experience/Skills Required (Mandatory): Experience in Brand/Product launches in new markets. Creative/advertising agency background could be a positive, subject to meeting other qualifications and functional capabilities. 
  • Seasoned marketing professional with 8+ years of experience. 
  • Capable of handling multiple tasks simultaneously with zeal and deliver on time. 
  • Must be from IT Technology Domain, experienced in Technical Trainings includes Business Intelligence, Big data etc.

Perks and Benefits

  • Salary at par with the best in the industry
  • No cap on performance linked incentives
  • Medical insurance from a leading health care group
  • Miscellaneous allowances provided (if applicable): Travel, Mobile Phone, Internet, Laptop etc.
  • Top quality cafeteria
  • Free meal facility in Noida
  • Shuttle facility within Noida

Recruiter Details

Name: Ruchi Garg
Email: [email protected]
Phone: 9643108982

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