Job Title
Content Manager
Job Responsibilities
- Will be responsible for managing the company's marketing communications including web copies.
- Consistently audit and improve existing web content
- Identify new service verticals and develop landing page content
- Evaluate and recommend new content architecture and strategies
- Coordinate with Operations team and facilitate weekly/monthly case studies and white papers
- Engage external writers by providing accurate content writing instruction
- Research and develop informative articles, "How To" articles etc.
- Audit and improve existing web pages to meet evolving reader persona and Search Engine algorithm updates
- Classified ad writing, service description, company profile writing
- Assessing the viability, precedents and outcomes of new concepts around which we can develop content across channels
- Creating in-depth strategies for long & short-term growth and outreach in home-grown and user-generated content
- Creating collaterals, creatives and other required material in different formats
- Create funnel of content and provide mentorship and feedback for written content produced by other team members and extended teams
- Revision and approval of submissions made by other team members
- Support PR and digital functions with drawing up content calendar and supporting with a pipeline of written content like press releases/notes/pitches
- Creating and publishing the required content copies, blogs, research papers, infographics, user narratives and more
- Reviewing old content published in magazine & refreshing them for portal, as well as adding fresh quotes/ insights/ news to make any content fit for presentation
- Must ensure that all published content meets a high standard of quality, is relevant, and deemed useful for the readers.
- Suggest appropriate changes for the content listing and landing pages, keeping in mind our audience
- Took initiative of communicating with the clients to understand the content requirement.
- Develop strategies for generating meaningful content to get a high volume of visits in portal/ websites.
- Maintain quality and consistency across original written content, images, video and interactive content
Skill Requirement
- Content Strategy
- Content Development
- Content Editing
- Technical Writer
- Search Engine
- Web Technologies
- Blogs
- Articles
- Blogger
- Editorial
- Content Manager
- Article Writing
- Copy Writing
You Should Apply If
- Have excellent command over english (both spoken and written)
- Knowledge of social media handling, content marketing, SEO friendly writing would be preferred.
- Innovative, internet-savvy and well informed of internet trends
- Ability to think and act creatively in a resource constrained environment.
- Result-oriented with a strong sense of ownership.
Should have worked on the following:
- Online Research
- Web Content Writing (Business Writing)
- Article Writing
- Press Release Writing
- White Paper Writing
- Marketing Content Writing
- (Offline)Brochure Content
- Newsletter Writing
- Classified Ad Writing
Perks and Benefits
Meals
Medical Insurance
Gratuity
